Whether for prestige, snobbery or because the business depends on it, Apple is, without a doubt, the great reference when it comes to Apps . Without fear of exaggeration, if an App is not in the Apple Store, it does not exist or is not worthy of existing. That crude. This is what the Cupertino company makes use of when it comes to being more demanding and careful every day in the acceptance criteria for an application . In reality, they can become so fussy that the reasons for rejection range from the most diverse to what is ethically and professionally correct. Luckily, practically all of them are fixable.
The main reason why Apple people decide to reject the publication of an App in their store is easy to guess: the lack of information . Apple requires all kinds of details to be verified before validating an App, so it is not surprising that in the whole process some detail escapes that, however insignificant it may seem, is especially relevant for the final certification.
Other The essential element to overcome for the publication of an application in the Apple Store is that there are no “ bugs “. Apps must be 100% functional and any failure causes them to go to the rejection drawer. Maximum requirement for maximum guarantee and prestige. Apple, like us, does not want product failures.
Another element, apparently personal judgment, is the third great reason to invalidate an App: that it is complex . Apple technicians want user-friendly applications; and when they say simple they mean that everyone knows, at a glance, how they work. They admit that this brings more work to developers but “it’s worth it.” And in that you have to agree with them.
Already in a smaller group those rejections caused either because the images or names used do not correspond with the contents of the App, because these same contents are illegal or fraudulent are cataloged or even because of the similarity of this App, basically its name or description rather than its functionality, with others that already exist.
Finally, of course, an App will always be rejected if you try to cheat Apple . That is, if, for example, we give you lower safety and child protection ratios than that App should really have. Although we are convinced that no one wants to deliberately deceive them, even if it is by mistake, lying is not right.
Finally, in the top10 of reasons why Apple returns an App to fix errors is that this is a trial version or beta. With them, no proofs, or it goes to 100% or nothing at all.
The worst of all is that falling into any of these faults, more minor than serious, entails something much worse than reviewing the App or the data provided: it delays Apple’s already slow publication process. A process that, on average and without problems, takes two weeks .
Other The essential element to overcome for the publication of an application in the Apple Store is that there are no “ bugs “. Apps must be 100% functional and any failure causes them to go to the rejection drawer. Maximum requirement for maximum guarantee and prestige. Apple, like us, does not want product failures.
Another element, apparently personal judgment, is the third great reason to invalidate an App: that it is complex . Apple technicians want user-friendly applications; and when they say simple they mean that everyone knows, at a glance, how they work. They admit that this brings more work to developers but “it’s worth it.” And in that you have to agree with them.
Already in a smaller group those rejections caused either because the images or names used do not correspond with the contents of the App, because these same contents are illegal or fraudulent are cataloged or even because of the similarity of this App, basically its name or description rather than its functionality, with others that already exist.
Finally, of course, an App will always be rejected if you try to cheat Apple . That is, if, for example, we give you lower safety and child protection ratios than that App should really have. Although we are convinced that no one wants to deliberately deceive them, even if it is by mistake, lying is not right.
Finally, in the top10 of reasons why Apple returns an App to fix errors is that this is a trial version or beta. With them, no proofs, or it goes to 100% or nothing at all.
The worst of all is that falling into any of these faults, more minor than serious, entails something much worse than reviewing the App or the data provided: it delays Apple’s already slow publication process. A process that, on average and without problems, takes two weeks . 
