Usability, also in App format

The success of a App It always depends on three key factors: that it is useful, let it be simple and let it be logic. That is, the content must be interesting for the user, it must not lead to errors and it must be usable. And when designing an App it is very important to take into account the uses and customs of the recipients. This is called usability of the design.

A Successful app It must be simple in design. The information must be clear and easily recognizable; it must be designed so that the user can see the content and function of the App at a glance. Inducing error or confusion inevitably implies the failure of the application.

A successful App has to be specially designed so that it interaction be complete. Usage and behaviour studies in front of a phone are essential to determine the location of each component of the application. For example, the menu buttons must be in areas that are fully accessible to the user in any situation. The sides and bottom of the phone are the “hot” where it is recommended that action and navigation buttons be placed as menus.

Taking this particularity into account should certainly not affect the aesthetics. Being usable does not mean being ugly or shabby. Pleasant and careful design is not at odds, but on the contrary, with the usabilityKnowing how to combine both issues is the cornerstone for the success of an App, and people are more willing to learn and experiment with something new when they are faced with an environment that is pleasing to the eye and the senses.

Comply with these small tips when designing an App, based on studies of understanding the mental processes of human beings, can be the difference between success and failure, between passing or staying. And it is that a useful and usable App will be the one that remains installed forever on a mobile phone; the rest will become part of the 90 percent of Apps that are deleted three months after being downloaded, according to data from Pew Research Center.