Shopping for the face

The new ones payment methods They follow one another. Now, the giant MasterCard is one step away from publicly presenting an application that will allow us to go shopping for free. Or what is the same, it will enable us to pay by means of a selfie.

The technology of facial recognition has advanced exponentially since it first appeared in spy movies. Little by little it has become part of our daily lives and it is not unusual to use it to unlock telephone terminals or computers. In fact, as security system, experts say, is one of the best options to avoid intruders on our devices and a clear exposure of our sensitive material.

Taking advantage of this special feature, MasterCard has already started testing this technology as a secure payment gateway through a mobile application. 500 people in USA They already have this application and are using it for their daily purchases.

The operation is obvious. When it comes to paying, MasterCard It forces its users to send a photo (a selfie) as a PIN to unlock the payment. With this, the multinational wants to eliminate security codes, which are also coveted by thieves who want to impersonate us and charge purchases that we have not made to our current account.

Depending on the conclusions of this pilot experience, it will take more or less time for this new form of payment to be definitively on the streets and to be another option for us.