King of App

How to create an app: choosing the right app name

One of the most important keys when creating a mobile application will be its image and, therefore, the first impression of your potential users. That is why the name of the application must be one of the pillars when creating it.
In this post you can find Tips for choosing a name of the application that you are going to create, thus achieving a greater visibility within the app market. An appropriate name will mark the difference between success or failure in its use.

Only

It may sound a bit redundant, but the main key As for the choice of name, it should be the exclusiveness of the same, thus avoiding naming it in the same way as another already created. An example in this field can be applications that offer a very specific service, such as the one on the recorder or flashlight.
You have to enter the essential feature of our application in the name. One of the quickest solutions could be the use of synonyms or highlight something that makes our app different from the rest. That is, you have to search in a few words deify the best we can offer with our application.

Many times the application will be created from an existing company or business, making this step much easier simpler and faster. Even so, being able to include some characteristic or a keyword that can define our brand will help to better understand what we are going to offer to the public.

Brevity

The App Store have a maximum length when naming applications, and if we go over it, they will automatically shorten it. Let our application have a Long title will make it less visible everything we want to tell potential users.
Google Play: 28-30 characters.
Apple Store: Apple sets the maximum number of characters at 255, but recommends 23 or fewer characters.
The recommended thing would be 20 characters or less, including some essential feature at the beginning. With this step, we will be able to appear in the higher positions when it comes to being searched in application markets, thus increasing the downloads of our app.
Look for different variants and options before deciding on the final one, because if you want to change the name again, you will have to wait at least 9 days to find out if the new name is approved. That is why it is advisable to take a few turns around the application markets, to be completely sure that we have made the right choice.

Writing

You have to make sure that the name of the created app is possible. pronounce without difficulty. If in our case it is going to be an international application, it is advisable that it be a language within the reach of the largest percentage of the world, that is, the English. Whether it is in English or another language, we must investigate that it has no meaning different from what we had in mind.
There are several name generators on the internet, so we can continue to help ourselves with other tools to improve ours. In case no name comes to mind, as mentioned above, the ones you have thought of are already being used, these name generators can help you search new options to name the future application.

ASO

The multitude of mobile applications that exist today makes it essential to become familiar with the term ASO (App Store Optimization). It performs the same functions as the SEO web positioning, but for the world of apps. That is, what is sought is to position a mobile application in a better way within a App store.
All the keys that have been revealed throughout the post will be of capital importance to improve the ASO of our app. You can also use technological tools to continue improving our positioning, such as Google AdWords, where we can see the most relevant words for users; or Sensor Tower, which allows us to know the number of downloads of the app that we have, as well as the estimated income.

So what will you name your App?

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