Google cries out to “Movilitzar-se”

Google, the greatest and greatest of the fencers, the one who knows everything, the reference to the Internet, pioneer and generator of trends, has attacked again. It has recently been announced that among its close results will indicate whether the page you are on is suitable for mobile browsing. Logically, those that follow will appear first. So now the definitive moment has arrived for the “mobilization” of web pages.

The mobilization It is neither more nor less than adapting the designs of the web pages to mobile navigation. To achieve this, a series of basic precepts must be complied with, such as the non-inclusion of illegible contingency in mobile browsers or that the layout is perfectly adapted to the screen, in which a responsive design is mentioned.

In summary, Google vol, to qualify a website as “mobile-friendly”, the following:
– That avoids programming that cannot be loaded on mobile phones, with contingencies in flash.
– That the text can be reached without needing to zoom.
– Let the contingut appear on the screen without needing to use horizontal scroll or zoom.
– The links are in appropriate formats and formats so you can simply activate them.

Most new generation websites are of this type, so their administrators have little to worry about. However, això, Mobile navigation is quickly drifting towards something that goes beyond adaptive webs. These are the Apps.

It is important to note that these are the searches from the Google App that will appear in your own results if the page or reference you search for is its own mobile application. An App that, obviously, will have to be published on Google Play (that is, it will continue on Android devices) if it appears as widely as possible in the results closely -If Google+ positions, as Google will not soon Play ?

Indeed, the latter is no longer a simple speculation, but seeing how the market is evolving and the trends in mobile navigation are not per se an aberration to say.

By chance, Having an App is not a price that is difficult to pay for.