Mobile Marketing strategies

Know the best mobile marketing strategies that will boost your app engagement and sales. Learn how to align your mobile marketing strategy in all your marketing strategy.

Admob: how to configure and monetize with ads

AdMob is a mobile advertising company founded by Omar Hamoui, which was established on 10 April 2006. Its name is a "portmanteau" for "mobile advertising". Before being acquired by Google, AdMob acquired the company AdWhirl, which is a platform for the development of advertising applications for iPhone. AdMob offers advertising solutions for many mobile platforms, including Android,...
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The keys to the success that have made Supercell one of the most profitable companies in the world

Supercell Studio is one of the most successful companies in application stores, all thanks to their games and a winning formula that have made them one of the most profitable companies in the application development market. Launched in 2012 and founded by Mikko Kodisoja and Ilkka Paanananen in Finland, its business model is based on...
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Native app or hybrid app: which is the best for your company?

The world of technology is advancing by leaps and bounds, and what may have seemed like futuristic madness, such as wearing smart clocks, controlling appliances with our mobile phone or even the appliances themselves include a built-in tablet, come true today. But as they say, power without control is useless, and for this, developers, put all...
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7 good strategies to generate engagement with your app

At the end of 2015, access to the internet from mobile devices increased considerably, surpassing the desktop computer for the first time. In the following years, the mobile world has only grown, achieving in 2017, positioning itself as the first device worldwide with the longest use. Mobile applications are also not far behind, since according to...
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