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Mending the past is possible

regret is part of our daily lives on social media. Who has not been ashamed of a post posted in the wee hours of the morning? Who has not wanted to delete a unfortunate comment ? Or even, who lives in ignorance that any of these comments can cost you your job? Fortunately, an App can help us patch up the past. When Ethan Czahor , the creator of this App, lost his job as head of technology for the Jeb Bush realized the importance of having a totally healthy Social Networks presence. The reason for his dismissal was a series of offensive tweets published years ago that the press did not bring to light. Possibly, he did not even remember them, possibly they responded to an ironic tone, as he himself assured, but taken out of his context they unleashed the controversy and, consequently, ended his professional career . In order to avoid situations like this, Czahor created “ Clear ” an application capable of detecting those comments that are likely to be inappropriate. This App is capable of searching for all the posts posted on Facebook , for all the Twitter tweets and for each and every one of the photos posted on Instagram to detect those messages that, by falling into our forgetfulness or not giving them enough importance, could harm us. The program, which is supported by the supercomputer “ IBM Watson ” proposes an algorithm that analyzes and Look for suspicious words related to topics of special concern (especially for American morality). So please track our accounts for insults and other offensive comments . The analysis of the posts throws up a series of notifications about each one of them, evaluating and showing those that it considers allegedly incriminating. From there, it is up to each user whether or not they decide to delete those messages. Still in beta phase and with a waiting list to download the App, “ Clear ” promises to expand services in the coming months to even reach the photographic analysis . What is clear, and the case of Czahor is a good example, is the weight that Social Networks also have in our professional lives. There are many recruiters and Human Resources departments that dedicate part of the study time of job candidates, and even of employees themselves, to their social activity in the networks. Because, yes, Facebook already knows and says much more about us than we do .

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