When Google says yes

For many it is known that publishing an App on Google Play (the Android market) is relatively simple. In fact, it could be asserted that they always say “yes”, not like their Apple competitors, who review the Apps that are published to the smallest detail so that they all comply with strict conditions . However, the generality of Google makes it much more difficult to position an App and for this they have published a magnificent guide so that developers know the formula for success. Edited in English and awaiting translations into other languages, this guide aims to be the reference for all those who want to publish their App on Google Play . For this, it ranges from the most general questions such as the steps to follow to upload an App to practical advice so that the application reaches the maximum number of users. In between, it reviews the quality policies that an App must follow 80 pages entitled “ The secrets of the success of an App in Google Play ” and is that among the tips revealed are also the formulas for monetization of an application, how to measure what happens and make the right decisions with Google Analytics and even how to increase engagement and retain users. Three fundamental questions that every app developer wants to know and that you will find in this guide . With this, Google intends a very simple thing: that the Apps do not get lost and fall into oblivion; This is a difficult task if one takes into account that Google Play currently has more than 1.3 billion applications . And this is only the beginning.